The toe-holes of development can vary in degrees of tenuousness but each can be a starting point that can take you to the next level. Often times these can be existing relationships, speaking engagements that provide exposure to others, and special events in which people may be initially introduced to your work. Toe holes can also be created. There are undoubtedly groups within the community you would recognize as being critical to your success and individuals within each group who shape the opinions of others. Using the axe of linkage you might be able to establish a toe hole within these groups through an introduction of a ministry friend (with whom you have linkage) to these key individuals where you might together seek input on how you can most effectively introduce your work to others who might have an interest.
The questions to ask are: How can we create opportunity? How can we leverage our position?
And while development is all about relationships, all relationships begin with an initial exposure opportunity that is followed by a series of decisions that eventually lead to commitment. Meaningful relationships are never stagnant, there is always movement and the key to success in development is efficiently managing that process.
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